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Working with the Chains: How to Develop an Effective Key Account Presentation

Session #: 357-S126
Presenter(s): Joanne Fink
Session Length: 1:15
Event: 2007 CHA Winter Convention
Date: January 27-30, 2007

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Are you interested in exploring alternate chains of distribution? Having a P.O. in hand before you manufacture product? Then join Joanne Fink as she shares techniques manufacturers can use to make successful key account presentations — that result in a P.O. How to get an appointment, developing new product concepts, selecting art, the power of packaging, essential mock-ups, presentation boards, trend research and support material will all be covered.



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